COULD THIS PRODUCT EMPOWER UNDERGRADUATES? Jack’s Undergraduate Empowerment - Empowering Undergraduates - Jack Lookman

COULD THIS PRODUCT EMPOWER UNDERGRADUATES?

You're doing everything you're supposed to do. You attend lectures. You submit assignments. You stay on top of your reading, more or less. And somewhere in the back of your mind, you carry the quiet assumption that if you do all of these well enough for long enough, it will eventually translate into a job, a career, a life that feels like it's going somewhere.

That assumption isn't entirely wrong. Your degree matters. The knowledge you're building matters. But here's what nobody in your lecture hall is telling you clearly enough: the people who get the opportunities, the internships, the freelance gigs, the early career breaks, are not always the most qualified. They're the ones who figured out how to make themselves visible before they graduated.

And in 2026, being visible means one thing more than almost anything else: video.

What Nobody Tells You About Standing Out

Graduate employers get thousands of applications from people with similar grades, similar degrees, and similar work experiences. The filter they use to narrow that down is almost never the transcript. It's whether they can get a sense of how you think, how you communicate, and whether you'd be someone worth investing in.

For most of human history, you couldn't show that, without being in the room. Now you can. A short LinkedIn video explaining something you've learned, or an opinion you've formed in your field, tells a hiring manager more about you in ninety seconds than two pages of carefully worded achievements ever could.

The same applies if you're thinking beyond traditional employment. Freelancing, tutoring, content creation, building a personal brand, starting something while you're still studying. All of these are more accessible than they've ever been, and all of them reward the same underlying skill: the ability to communicate an idea clearly and hold someone's attention while you do it.

Most students never develop this skill. Not because they're not capable, but because nobody makes them, and the tools that used to make it, easy to produce professional-looking content. They were either expensive or required skills that take months to learn.

That's changed.

The Format That Actually Works

Whiteboard-style animated videos have quietly become one of the most effective content formats on the internet. You've almost certainly watched them without thinking too much about why they work so well. The hand-drawn aesthetic feels personal. The constant visual movement keeps your attention. The format is built for explanation, which makes it ideal for anyone who wants to teach, demonstrate, or persuade.

TED-Ed runs on this format. So do thousands of educators, coaches, consultants, and marketers who have figured out that a well-made two-minute explainer outperforms a polished five-minute talking-head video, almost every time, because people watch it to the end.

For students, this format is particularly powerful. If you're studying economics, a short animated video breaking down a concept you genuinely find interesting does something your CV cannot: it shows your mind working. If you're studying medicine, law, engineering, or the humanities, the same principle applies. You know things. The ability to explain those things simply and visually is the gap between knowing something and being known for it.

This product is the tool that makes this accessible without a budget or a design background. It's a cloud-based AI whiteboard video creator. You write or type what you want to say, choose from a library of over a thousand doodle characters, scenes, and props, and it generates the animation for you. There's no software to download, no design skills required, and it runs in your browser on whatever laptop you already own. The pricing is a one-time payment for lifetime access to the core product, which matters when you're a student and the last thing you need is another monthly subscription eating into your budget.

What You Can Actually Use It For

The practical applications during your degree are wider than you might think.

For coursework and presentations, animated explainer videos are a legitimate and increasingly common format for assessments that allow multimedia submissions.  This product’s video as part of a presentation or alongside a written submission adds a layer of effort and creativity that markers notice, especially when most of your peers are submitting the same PowerPoint deck they've been using since sixth form.

For building a presence in your field, consistency beats perfection every time. A LinkedIn post with a short whiteboard video explaining a concept from your degree, a take on something happening in your industry, or a breakdown of a project you've been working on, posted once a week, will build a more useful network over three years of university than any amount of passive connection requests. Recruiters and potential clients look at this kind of content and see initiative. That's rare enough to be valuable.

For earning while you study, the freelance economy has genuine room for students who can produce content. Social media managers, content creators, and explainer video producers are all in consistent demand from small businesses, charities, and startups that don't have the budget for an agency, but need something that looks professional. The product’s output is good enough to charge for. Several users have reported building client pipelines off the back of video samples created with the tool, and at a one-time cost rather than an ongoing overhead, the margins are worth paying attention to.

Getting Started Without Overcomplicating It

The single biggest mistake people make with content creation is waiting until they feel ready. You won't feel ready. The first video will be imperfect. That's fine, because the second one will be better, and the third one will be better still.

Start with something you already know. Pick one concept from your course that you find genuinely interesting or that you've noticed confuses your peers. Write a two-minute explanation of it as if you were talking to someone a year below you. Use the product to animate it. Post it somewhere. See what happens.

The goal at this stage isn't to go viral. It's to have something to point to. A portfolio of three or four short videos on topics in your field is already more than most graduates have, and it costs you nothing but a few hours and the price of the tool itself.

If you're thinking about freelancing, the same principle applies. Make two or three sample videos in a niche you'd like to work in, put them in a simple portfolio, and start reaching out to small businesses or creators in that space. You don't need a website. You don't need thousands of followers. You need proof that you can produce something useful, and the product gives you that, quickly.

The Bigger Picture

Your degree is giving you knowledge. Knowledge alone has never been enough to build a career. In a job market where AI is changing what employers need from graduates, faster than curricula can keep up with; the people who will do well, will be the ones who can communicate ideas clearly, build an audience around their thinking, and demonstrate value before they're asked to.

That doesn't require a media production budget. It doesn't require a creative agency background. It requires clarity, consistency, and the right tools.

The product won't write your ideas for you, and it won't do the work of showing up. But it removes one of the most common obstacles between having something worth saying, and being able to say it, in a format that people actually watch.

You have three, or maybe four years where you're surrounded by ideas; with this time, you can shape yourself, and buy a built-in credibility of being actively immersed in your field. Most people don't start using that window until it's already closed.

Check out The Product.

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